Over my 15-year career in commercial leadership, I've had the privilege of working with some of the world's most recognized brands across diverse industries. These partnerships have shaped my understanding of what it takes to drive growth at scale.

Retail & Consumer Brands

DFS - Led strategic partnerships and market expansion initiatives, helping the UK's leading furniture retailer strengthen its market position and explore new customer segments.

Lidl - Developed and executed go-to-market strategies for the German discount retailer's expansion into new markets, focusing on operational efficiency and customer acquisition.

McDonalds - Worked on strategic partnerships and marketing initiatives that enhanced customer engagement and drove revenue growth across multiple markets.

Technology & Gaming

Microsoft XBOX - Led commercial strategy for gaming partnerships and platform development, contributing to significant growth in the gaming ecosystem.

HTC - Developed strategic partnerships and market entry strategies for the Taiwanese technology company's mobile and VR divisions.

Financial Services

Bank of America - Led commercial initiatives and strategic partnerships that enhanced customer experience and drove digital transformation across banking services.

Government & Public Sector

UK Government - Worked on strategic initiatives and digital transformation projects that improved public service delivery and citizen engagement.

Luxury & Fashion

Chanel - Developed strategic partnerships and market expansion strategies for the luxury fashion house's digital transformation initiatives.

Porsche - Led commercial strategy for the German luxury car manufacturer's digital marketing and customer experience initiatives.

Gaming & Entertainment

888.com - Developed and executed go-to-market strategies for the online gaming platform's expansion into new markets and customer segments.

What This Experience Means for You

Working with such diverse, high-profile brands has given me unique insights into:

• Scaling operations across different markets and cultures
• Building strategic partnerships that drive mutual value
• Navigating complex regulatory environments
• Leading digital transformation initiatives
• Managing high-stakes commercial relationships

Each brand partnership taught me something valuable about commercial strategy, team leadership, and market expansion. This diverse experience means I can bring proven strategies and fresh perspectives to help your business achieve similar success.